Gamified video
Gamified video turns passive watching into active participation.
Video you don't just watch.
Video you play.
Gamified video is interactive video that uses choices, hotspots and game mechanics to turn viewers into participants. It can be used in marketing, product presentations, games, exhibitions and more.
Jumping quickly to another section of the video lets viewers decide where the story goes. Two people can watch the same project and see completely different versions of it.
The footage stays the footage. What changes is who controls the order.
Mark a product, a room or an object and let people click into it. Instead of narrating everything in one pass, you let the viewer pull out what they care about.
It works particularly well for product presentations, property tours and exhibition pieces where nobody wants the same information in the same order.
Scores, goals, timed moments and things to find. Not a game with video dropped into it, but video that behaves like one — built from footage you have already shot.
Because it stays video-first, production stays close to a normal shoot. The interaction is added afterwards, not designed around an engine.
Start with video.
Add interaction.
Make it playable.
